by Mindy Kantor | Jun 22, 2020 | Career, Communication, Personal Branding
In 1996, Bill Gates penned an essay where he notably coined the phrase “Content is king.” Numerous writers amplified this memorable expression adding, “If content is king, then context is queen.” Context marketing is about adding the “who, when, why, what, and how”...
by Mindy Kantor | Jul 29, 2019 | Career, Communication, Personal Branding
Do you want to get your message across in a compelling, concise, and credible manner? Then grab a piece of paper and a pen. Before you begin the exercise, let me introduce the key tool. The Message Triangle is designed to help you succinctly frame your message and...
by Mindy Kantor | May 16, 2019 | Communication, Personal Branding
I had the privilege to facilitate a World Café style session focused on personal branding. The event was a networking and recruiting event for Citi’s How Women Shape Technology & Business in Tampa. It was the perfect venue to focus on how one...
by Mindy Kantor | Apr 23, 2019 | Assessments, Change/Transformation, Communication
This is not about being hypocritical or walking the talk. It’s about whether or not your expressed needs match your wanted needs. For example, do you exhibit one behavior but prefer a different approach to how others interact with you? If you’re finding yourself...