For centuries, philosophers, scientists, psychologists, and doctors have been captivated by the brain and its many unknowns. There are various takes on the brain’s sections and capabilities.

My fascination is tied to change and transformation, and how we can reshape and retrain parts of our brain to overcome behaviors and patterns that are no longer serving us. Likewise, we can tap into both the left and right sides of our brain to enhance our ways of thinking and spark creativity.

To cultivate your personal brand, start with your left brain to organize key data and facts.

The left brain’s strengths include thinking, sequencing, mathematics, data, and logic. Tapping into this intelligence area, you can select essential information to shape your narrative. For example, if you’re interviewing for a new job, you can expect hiring managers to ask about your previous experience. Using your left brain, you can select the most appropriate case studies to showcase your work ethic, how you solve problems, and overcome challenges. Ways to activate your left brain include:

  • Solving puzzles
  • Working on your language skills
  • Writing

Then shape your facts into a compelling story using your right brain.

The right brain’s strengths include visualization, imagination, creativity, intuition, and holistic thinking. Using your right brain, you can craft a career story that shines a spotlight on who you are and your capabilities in a memorable way to grab your listener’s attention. For example, you can design an electronic or online portfolio using your right brain, showcasing your best works. Ways to activate your right brain include:

  • Drawing
  • Reading
  • Singing or playing an instrument

Nourishing both sides of your brain is a good thing.

With nearly 100 billion neurons and 100 trillion connections, the human brain remains one of the greatest mysteries in science and one of the greatest challenges in medicine, as noted from the NIH Brain Initiative. Healthline suggests exercising, eating well, reading, writing, listening to music, playing board games, and challenging yourself to learn new things to stimulate both sides of your brain. It sounds like a great mix to me!

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